In the first quarter of 2006, Consulting Agency Market Advice Ltd. carried out a research study in order to assess the market of oat products, its tendencies, features and prospects till 2008. A desktop study was performed: information was collected from open sources with its further analysis; estimations of leading experts of the branch were used. Then, 20 manufacturers of oat products from Russia and Ukraine were questioned.

 

1.      Russian assortment of oat products

2.      Main manufacturers of oat products in the Russian Federation and their specialization

3.      Technologies of production of oat products

4.      The basic raw material for oat products

5.      Problems of oat products and dynamics of their sales

6.      Description of work of subsidiaries and of some distributors of foreign oat products in the Russian Federation

7.      Tendencies of development of oat products till 2008

8.      Analysis of customs statistics on export and import from/to the Russian Federation in 2003-2005

 

1.      Assortment of the oat products offered by the surveyed enterprises; share distribution in 2005

2.      Changes in demand for oat products in 2005 as compared to 2004 at the surveyed enterprises

3.      Prospects of development of the market of oat products, in segments, in 2006-2008    

4.      Share distribution of sales of oat products in 2005 at the surveyed enterprises, in segments

5.      Distribution of sales of oat products in Federal Districts of the Russian Federation

6.      Factor of seasonal prevalence in the market of oat products: peaks and recessions of sales

7.      Introduction of innovations in manufacture of oat products at the surveyed enterprises and their character in 2005

8.      Including oat products into the FMCG category

9.      Key differences in positioning oat products by foreign and Russian manufacturers

10.Activities on promotion of oat products at the surveyed enterprises in retail networks in 2005

11.Knowledge about the promotional program for oat products in the EU countries and Finland

12.Economic efficiency of utilization of "children's gift" in packed oat products

13.Possibility of placing orders of foreign manufacturers of oat products at the facilities of Russian enterprises; possibility of preservation of quality parameters of products